Opportunities And Challenges Of Big Data In Hospitality And Tourism Management
Introduction One of the important aspects of business is data management because it is these data that would help a business to make decisions that are geared toward expansion or adjustments as far as the business is concerned. The hospitality and tourism industry deals with a whole lot of different aspects that must ensure that different data are kept well for informed decisions in the near future.[1] (Irudeen and Samaraweera,





