Strategic Evaluation of Adidas
Adidas Group was founded in August 1949 with headquarters in Bavaria, Germany. It is the 2nd largest sportswear manufacturer across the globe and the largest manufacturer of sportswear in Europe and Germany. This business corporation designs and manufactures sports-based clothing, footwear, and related accessories. Due to their unique business and marketing strategies, the company has grown 10 times bigger during the last decade. This is uniformly recognized that decent business

