Introduction
The Bhagavad Gita is an ancient Indian text that became an essential work of Hindu culture in the context of both philosophy and literature. It can be said that the Gita contains many concepts related to management and can be studied by Indian entrepreneurs. The book is written in Sanskrit, but various translations have been produced in English, Hindi, Greek, and many more. The Bhagavad Gita means “the Song of the Lord.” It is designed as a poem, and it includes many key topics attached to Indian customs and traditions, which reflect the worship of Indian people. The Bhagavad-Gita is a section of a huge Indian epic whose name is “The Mahabharata”, the longest Indian epic that reflects the values of Indian tradition. The Bhagavad Gita was written between 400 BCE and 200 CE, like the Vedas and Upanishads. The authorship of the Bhagavad Gita is unclear, but as per the Indian priests and various people, Lord Krishna is the author of the Bhagavad Gita.
History Of Bhagavad-Gita
It has been suggested that Bhagavad-Gita is an independent text apart from the first chapter of the book. The book is very good for young entrepreneurs, as it allows them to get innovative ideas for starting their businesses. Various management ideas are given in the book that help them to beat the competition. The Bhagavad-Gita was written at a time of important social change in India, with kingdoms growing larger and increasing urbanization, more trade activity, and social issues. All the things mentioned in the Bhagavad Gita are how to fight against social issues and what the key elements are to beat the competition. The book also reflects what happened in society as Jainism and Buddhism developed (Swarupananda, 2016). It clearly depicts how to survive in society when changes are going on. Bhagavad-Gita is a narrative that is presented through a dialogue between Arjuna, a warrior, and his charioteer Lord Krishna. Arjuna is in big trouble. How could he fight against his family when Lord Krishna said to him that he must fulfil his Dharma or duty rather than struggle with his issues? This kind of philosophy is applied in contemporary life that a person should work rather than give excuses.
Bhagavad-Gita consists of 18 chapters with 700 verses, and there is a section on Karma yoga, Bhakti yoga, and Jnana Yoga. It can be said that the study of the Bhagavad Gita is a study of God’s truth, existence, reason, and emancipation. The Bhagavad-Gita addresses various questions like the spiritual life of the person, how to be independent, how to achieve duty or Karma, and many more. Bhagavad Gita challenges various social issues and always gives a perfect solution to those kinds of social barriers. It can be said that Bhagavad-Gita is the solution for different kinds of issues and always provides the correct path to the people who are misguided from their paths. The plot of Bhagavad-Gita is based on two sets of cousins who are fighting for the rule of Pandavas and Kauravas. After a mutual conversation, the cousins are unable to find the solution, and they end up deciding to find the solution on the battlefield, where one who will live will be the ruler of the kingdom (Prabhavananda, 2013). The battle is known as the Mahabharata, a major battle, and various soldiers died due to revenge. The battle takes place in Kurukshetra, known as the “Field of Kurus”. In this fight, Arjuna is not able to decide whether he is doing right or wrong. In this context, Lord Krishna decided to guide Arjuna, telling him that he should follow ethical rights rather than argue about emotional issues.
Literary Details
Bhagavad-Gita is based on Arjuna, who is not able to fight with his own cousins on the battlefield. Bhagavad Gita is also known as the Gitopains. The reader of the book is able to get all the knowledge about the whole management system. It is the context in which Lord Krishna guides Arjuna, who is about to fight with the cousins. In between the field, Lord Krishna is telling Arjuna that he should focus on Karma rather than thinking that they are his friends and relatives. A person should focus on the work rather than focusing on the people around her. They are here to make you a fool or lower your morale. You should focus on the work or duty which you have. In the current era, proper guidance is necessary, and it can be gained through Bhagavad Gita. People are reading the Bhagavad Gita to learn management skills in a better and more effective way (Flood, 2013). In the current situation of cut-throat competition, all organizations are using the Bhagavad Gita to improve management skills and to relate them to the religion. Priests in the country suggest that people read the Bhagavad Gita. It is the best teacher for students and new entrepreneurs alike.
For an aspiring businessperson, it can be said that Bhagavad-Gita is the best reading book, and it helps them set their business strategies. In order to maintain the product in the market, they need to learn new things, as mentioned in the book. It is a book of complete management solutions, and it also helps readers learn new things in a better and more effective way. In order to retain employees at the workplace, various strategies are given in the Bhagavad Gita to help them maintain the brand value of the organization. Bhagavad Gita is the only holy book that suggests different kinds of management styles, and it also helps managers easily identify the issues they face. Bhagavad Gita is the book of Hindus, but it can be read by people of all religions. It can be said that the caste and creed must be kept aside by the businessman and that the business mind must always be followed at the workplace (Divatia, 2016). The book defines trust and trust on the battlefield; thus, this book is among the most widely read books in the world. As per the Bhagavad Gita, Lord Krishna is the supreme absolute truth, and it also helps the readers to identify the ancient history of the country. A self-thinking person is not able to survive in the world, but in business, he is able to achieve the desired outcome.
Conclusion
Bhagavad Gita is the holy book that suggests different kinds of management styles, and it also increases the strategic aspiration of the organizations. In order to maintain the brand value of the organization, the various organizations are using Bhagavad Gita. It is a part of Mahabharata in which Lord Krishna and Arjuna talk about Karma, and it also suggests that people should focus on Karma rather than relations. This means that an entrepreneur should keep the family and business in different aspects.
Reference
Divatia, H.V., 2016. The Art of Life in the Bhagavad-gita. Bharatiya Vidya Bhavan (1951).
Flood, G., 2013. The Bhagavad Gita: a new translation. WW Norton & Company.
Prabhavananda, S., 2013. Bhagavad Gita-The Song of God. Read Books Ltd.
Swarupananda, S., 2016. Srimad Bhagavad Gita. Advaita Ashrama (A publication branch of Ramakrishna Math, Belur Math).
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