Favorable PESTLE Factors for Uber Entry to China
As seen through the perspectives of the PESTLE framework, several factors influenced Uber’s decision to venture into China. For instance, from the sociology perspective, China was an attractive place for Uber because of a growing need for transport services. According to Šepeľová et al. (2021) for instance, in big cities such as Beijing and Shanghai, people find it hard to keep up with their motorcycles or cars simply because of the heavy





