NAB company is non-alcoholic beverage company. In this compilation, we will discuss the data regarding operation plan for the company and technological plan. In the compilation, there will be the use of research approaches in using the technological techniques and operational management in the company have been used. The information compiled here will contain the NAB portfolio, the management strategies and also the competitive advantage strategies used in the business operation. The company deals with non-alcoholic drinks in supplying to the customers around. Additionally, the enterprise utilizes technology in the delivery and production of the goods within the company. The operation and marketing plan best fitting the company will be discussed to ensure better profitability during the financial years.
The portfolio of the NAB Company
|Strategies (Competitive)||Resources||Maintenance||Inventory control||Research|
|Manufacturing quality beverages||The company will require the refrigerator to keep the drinks cool and prevent wastage.||The company will facilitate monthly maintenance of machines to ensure no breakdown during the production process.||The raw materials like fruits will come from the farmers.||A research department will research on the best production techniques.|
|Advertising new beverages via the media, and publications||There will be use of burners to heat the juice during the production process.||The production done yearly by alternating the beverage products.||Marketing techniques compliant with the industry standards will be discussed.|
|Initiating masters competition events in the market||Oven bottling will be used in the controlling system to ensure all the bottles are well closed before packaging.||NAB will own private distribution lorries to the retailers and suppliers.||The company use advanced beverage production machines.|
|Organize social events appealing to our target market||According to the evaluation of expenditure, and management, the company will buy the equipment to ensure continued production and cheap production.||Survey on customer satisfaction and will help to understanding the best beverage to produce.|
SWOT analysis approach helps NAB management to identify and understand major issues affecting the company. However, the analysis technique fails to offer solutions on safeguarding the business failure. The approach helps in saving the time required in the production and business operations. NAB company use the SWOT analysis technique contribute to understanding the business and addressing the weaknesses. Professional business experts use the SWOT analysis to capitalize on industry opportunities. The analysis of the strengths and weaknesses of the company threaten the life of beverage production in the market. In such regard, management evades loss and breakdown of the company. Business goals utilized by the company contribute to the development of the company policies and procedures of operation.
Technology in the NAB Company contributes immensely to the success of the company. The involvement of technology in the production, management and customer management help in improving the profit margin in the company.
|Company management||Track orders||Inventory management||Customer communication||Beverage production|
|NAB use Human resource management systems||The company uses Information Systems to store records from the suppliers.||Inventory management involves high-performance systems to ensure efficiency.||NAB company focus on focus on the implementation of email integration system in the company to allow customers to send orders and requests for supplies.||The production involves faster machines for high quantity production.|
|Technology eliminate||Customer orders will be improved through email service system.||Computer on computer skills to the employees will enhance speed of operations||A computer telephony integration system to ensure efficient communication channel.||Also, NAB own store-friendly pallets to ease the clerks’ job|
|Train the employees on the use of Microsoft applications like Excel Spreadsheets to ensure organization of information.||Customer service and request for orders managed through order computerized management system.||Other significant activities such as continuous maintenance of computer devises ensure quality delivery of non-alcoholic beverage.||Use of WMS guide to ensure control of the movement of inventory within the company.|
|The management also uses the advanced inventory control applications. Such soft wares work efficiently and help in organization of work and provision of quality services.|
The utilization of operational plan and technology in the NAB Company assist the company to emerge competitive in the industry. Management in the company utilize the available approaches to ensure good performance in the industry. The scope of work and the purpose of the company help the team to deliberate on the appropriate strategies to take for better performance. The beverage industry is a competitive market requiring continuous research and compliance with the legislations of the government. NAB focus on customer satisfaction and quality delivery through utilization of advanced technological systems and inventory management systems. Inventory and customer management systems will enhance the customer relations and response to questions. Orders from the suppliers require proper recording and documentation for the disbursement of payment checks. NAB Company on such regard develops operation plan and technology plan to assist in remaining within the competitive edge of the market.
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